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Every Farm has a Story !
Like all good ideas, Earthy Tales too started in our backyard farm in a small town of Pushkar, Rajasthan some 8 years ago by two extremely passionate individuals, Hari Chand Yadav & Narinder Sondhi, with love for farming being the common binding factor. What started with a picnic farmhouse, gradually grew into an sprawling Amla orchard and finally became a hub for experimenting different farming techniques with Deepak Sabharwal deciding to dirty his hands every weekend. It gave us two important lessons early in our journey – our motto became “Farmers First” - they had to be an integral part of Earthy Tales and the only way to bring an chemical free revolution in the country was to have an all inclusive model. Second, Food is only as good as it is Grown and hence ZERO chemicals were allowed on our farm.
2011
The seed of Earthy Tales sowed in our farms on the outskirts of Pushkar, Rajasthan. Started with hands of farming of a few select fruits and veggies. We were the first farmers in the area to introduce concepts such as drip irrigation, rainwater harvesting, etc.
2012
We realised the ill effects of chemical-based farming on the soil, farmers and the people consuming food grown in these chemically laden farmlands. Hence, we gradually evolved from pesticide driven farming to using bio-fertilizers, cow dung, etc transitioning our farm produce into organically grown natural produce.
2013-2015
Our passion and love for chemical free farming started growing more serious. From giving out farm produce to select family and friends after each harvest, we realised a huge potential hidden in organically grown produce as our friends and family would continuously ask for more variety. So we started growing a variety of pulses vegetables and more.
2016
Increased demand for chemical free produce within our network and the will to completely shift to consuming and growing chemical-free produce resulted in the formation of Earthy Tales. We started connecting with like-minded passionate farmers who wanted to grow their food the natural way. Started mentoring small farmers on ill-effects of use of chemicals fertilizers and pesticides and helped them convert their farmlands into chemical free farmlands.
2017
In addition to our own farm produce from Pushkar, we started mentoring around 400 plus farmers and sourcing authentic chemical free produce from states like Rajasthan, Uttarakhand, Punjab, Haryana, Maharashtra and many more.
2018
From a closed group of 20 known families, we now serve fresh organically grown produce to over 500 families in Delhi NCR. Our offerings have seen a growth from 5 to 135+ which include Jams, Pickles etc.